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SEO

SEO that puts your business in front of people already searching

Ranking nationally sounds impressive. Ranking first when someone five kilometres away searches for your service today is what pays the bills.

What you get

  • Keyword research based on what people in your area actually type
  • On-page optimisation: titles, headings, internal links, image alt text
  • Technical SEO: speed, mobile usability, indexing, broken links
  • Google Business Profile set up, verified and maintained
  • Location and service landing pages where they earn their place
  • A review strategy, which is the strongest local signal you control
  • Monthly reporting on searches, clicks, calls and direction requests

Get a quote for SEO

Every project is quoted on what it actually needs. You get a fixed price up front, a 50% deposit starts the work, and the balance is due on launch.

You deal directly with Stanley Mehale, the person doing the work.

Google Business Profile

Show up on Google Maps when customers search nearby

When someone searches "plumber near me" or "guesthouse in Kempton Park", Google shows three businesses on a map before a single website appears. Those three spots are decided by your Google Business Profile, and the listing itself is free.

  • Profile claimed, verified and set up in the right category
  • Services, service areas, hours and real photos filled in properly
  • A simple review routine so recent reviews keep coming in
  • Profile and website matched, so Google trusts both
How local SEO works
Who it is for

Local SEO works best for businesses customers search for by service

If people find you by typing what they need rather than your business name, local SEO is the highest-return work you can buy. Plumbers, electricians, appliance repairers, security companies, guesthouses, dietitians, attorneys, suppliers — anyone whose customers open Google at the moment they have a problem.

It is a poor fit in two cases, and I will tell you so rather than take the money. If your business is brand new with no website and no listing, the first spend should be a website and a Google Business Profile. And if you sell to a handful of corporate clients through tenders and relationships, your money is better spent on proof and presentation than on search.

Signs SEO is worth it for you

  • Customers ask you “how did you not come up on Google?”
  • Competitors with worse work outrank you
  • You are paying for ads to appear for searches you should own
  • Your website gets visits but almost no calls
  • You serve specific suburbs and want to own them
The work

What actually happens month by month

Month one: fix the foundation

Audit, then fix what is blocking you: page titles, headings, speed, broken links, indexing, and a Google Business Profile that is properly filled in. Most sites gain something here alone.

Months two and three: build the pages

One page per service, written around the words your customers use, plus location pages where they earn their place. This is where rankings usually start to move.

Ongoing: reviews, content, reporting

A review routine, articles answering real customer questions, and a monthly report showing searches, clicks, calls and direction requests.

Measurement

How you will know it is actually working

SEO attracts a lot of noise, so the reporting here is deliberately plain. Every month you get the searches people used to find you, how many clicked, and what they did next. No vanity graphs.

The numbers that matter to a business are calls, WhatsApp messages, direction requests and form submissions. Rankings are a means to those, not the point. If positions improve and enquiries do not, something is wrong with the page and I will say so.

More on the mechanics in the Google Business Profile checklist and how to write a service page that ranks.

In your monthly report

  • Searches that showed your business
  • Clicks, calls and direction requests
  • Map-pack positions for your main services
  • What changed on the site that month
  • What I am doing next month, and why

How it works

Relevance

Your categories, services and page content all need to use the same words your customers use. Most businesses lose here without knowing it.

Prominence

Recent reviews and mentions on other South African sites tell Google you are an established business worth showing.

Proximity

You cannot control where a searcher stands, but you can own your service area completely before chasing the whole country.

Questions & answers

How long before I see results?

Map results can move in four to eight weeks. Competitive search results usually take three to six months of consistent work.

Can you guarantee position one?

Nobody honestly can. What is guaranteed is the work, the reporting, and that you will see exactly what changed each month.

Does SEO work on an old website?

Sometimes. I audit first and tell you straight whether to optimise what you have or rebuild, because rebuilding is often cheaper in the end.

Do I have to sign a long contract?

No. It runs month to month with 30 days' notice. SEO takes months to compound, so I would rather you stay because it is working.

What if I already have an SEO company?

Send me their last report and I will tell you honestly whether the work is sound. Sometimes it is, and you should stay put.

Do you also do national SEO?

Yes, but it is slower and more expensive. For most businesses, owning your own suburbs earns more, faster.

Who writes the content?

I do, using what you tell me about the work. You approve every page before it goes live.

Ready to be the business they find first?

Tell me what you do and where you work. You’ll get a fixed quote and a straight answer about what will actually help.

Get a Quote
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